waterless skincare.
sensitive skin?
Help us take down Big Skincare.
Preservatives are the industry’s dirty secret. They're in almost every product, hiding trace amounts of carcinogens. Big skincare is convinced they need it. We're proving them wrong with our waterless formulas.
Let customers speak for us
We've replaced synthetic preservatives with a real preservative, rosemary extract.
If it doesn't belong in your body, it doesn't belong on your body.
Skin is your largest organ. Treat it like one.
Hi, I'm Ben, the founder
Let's Take Down Big Skincare
I'm allergic to preservatives, so I launched nothing else to prove formulating without them is possible. No more greenwashing. Preservatives are toxic. Every purchase helps fund the movement to take down the industry that causes our skin problems.